Avature: From Click to Conversion: Turn Recruitment Marketing into Measurable ROI

 🗓️ 06 May   11 AM EDT | 5 PM CET

 

Join VONQ and Avature for a deep dive into turning “first clicks” into “first days” with smarter data and seamless candidate journeys. 

More applications don’t equal better hiring. Learn how to attract the right candidates, improve conversion, and prove ROI across your recruitment funnel.

 

Hiring has never been noisier. One-click applications and AI-assisted candidates have driven volume up but made quality, engagement, and conversion harder to control. Most teams are still optimising for clicks. The real opportunity is optimising for outcomes.

Nina Jaksic

Regional Sales Director, Avature

Tycho van Paassen

Co-Founder and CRO, VONQ

What You’ll Learn

In this session, VONQ and Avature break down how smarter segmentation, tailored candidate experiences and more connected data can help improve conversion and deliver more measurable ROI from your sourcing initiatives

 

  • How job advertising is evolving: From performance-based campaigns to better use of channel data, see how teams are rethinking distribution and candidate engagement.
  • How to make campaign data more useful: Learn how better insight can improve budget allocation, targeting and talent pool building.
  • How to improve conversion: Explore how ad experience, employer branding and application design can reduce drop-off and help more candidates complete the journey.
  • How to measure ROI more clearly: Understand how to evaluate performance beyond clicks, from channel impact to audience conversion and pipeline value.

It’s time to flip the script.

A new evolution in hiring is rising – powered by AI, built to bring speed, empathy, and intelligence back to the hiring experience. This isn’t just another update. It’s a transformation.

Be ready for what’s next. 

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